Jenni’s House is a local playgroup and family support centre in Rossendale, ready to grow and expand into a new premises. But they were missing one crucial thing: a website. Up until this point, the business relied on a clunky third-party booking system that didn’t quite work for them or their clients. There was nowhere for people to read about their services, no clear branding, and no presence on Google.
With the move to a new space and a growing client base, Jenni’s House needed a professional online presence that could do three things:
Make booking sessions quick and simple for both Jenni and her clients
Clearly explain the services on offer
Help them get found by new customers searching online
The brand had to feel calm, professional and welcoming – reflecting Jenni’s warm, client-led approach.
We started with a clean, modern WordPress website design, with a soft, soothing aesthetic to match the brand. We kept the layout simple, friendly and easy to navigate, so visitors could find the right information quickly.
To solve the booking issue, we integrated a new user-friendly booking system that streamlined the entire process. Whether someone’s on desktop or mobile, they can now book a session in just a few clicks.
We also supported Jenni’s House with SEO and website copywriting. The copy is written in a warm, encouraging tone that reflects Jenni’s approach, while also being optimised for search engines. Keywords were woven in naturally across the site, along with page titles and meta descriptions to help boost their visibility on Google.
Jenni’s House now has a professional, welcoming website that makes it easier than ever for people to book and learn more about their services. The content flows clearly, the booking system is easy to use, and the site is set up for long-term growth with solid SEO foundations.
Here’s what Jenni had to say:
“Gaby worked so hard to create the perfect website for my business. It looks amazing and has made it easier for me and my customers to book sessions. The content is really well worded and ensures the website flows well. Thank you Gaby!”
We continue to work with Jenni’s House, offering ongoing support, updates and strategic advice as the business continues to grow.